Department of New Media

As the BAU New Media Department, founded on a new-generation understanding of communication, we educate our students with the appropriate academic foundation and practical applications so that they can shape the communication world of the future. Our department follows innovations in the field of digital media, which changes and transforms in parallel with technological developments, and regularly updates its curriculum.

DEPARTMENT OF NEW MEDIA

Providing theoretical and applied education in the field of digital media studies with a multidisciplinary and critical approach, BAU New Media encourages students to use their creativity and imagination, taking into account the rapid change in the field of communication. In this regard, BAU New Media aims to educate professionals who have a command of the communication environments and dynamics transformed by digitalization, can use new media tools competently, and can produce for and manage online platforms.

Throughout the four-year undergraduate program, students grasp the fundamentals of journalism and ethical values in all their aspects, while also gaining the skills needed to become successful media professionals by pushing the limits of their creativity through numerous technical applications and digital projects. Students have the opportunity to take courses both from distinguished figures who have shaped traditional media and from new media experts of the digital world. During their education, BAU New Media students can publish the content they produce on Yeni Sayfa Online (www.yenisayfaonline.com), which is managed by the students themselves. Students who are directed to internship programs at respected news centers and digital platforms that have made a name for themselves in the sector during their education have the opportunity to apply and test the knowledge and experience they gain in academia in a professional environment. Students whose career goals are oriented toward academia rather than the media sector can enhance their competencies in this field by writing a strong undergraduate thesis in addition to the academic research they carry out during their undergraduate studies.

OBJECTIVE

To educate media and communication professionals who, together with the fundamentals of communication practices, have a command of the dynamics of this transformation, can produce for and manage online platforms, and can competently use the technical language of these tools.

PROGRAM

In the first year, BAU New Media students take fundamental courses in media and communication, such as Introduction to New Media and Media and Communication Theories; in the second year, they take courses in which digital and technical skills are acquired, such as Digital Journalism, Media Technologies, Technical Skills for New Media, News Photography, and New Media and Broadcast Journalism. From the third year onward, students gain various skills in their areas of interest through departmental, non-departmental and general elective courses, while also being able to orient themselves toward different areas of specialization in the world of media and communication. In line with an educational approach that encourages putting theoretical knowledge into practice, in the final year, through the New Media Project and compulsory internship courses, students graduate ready for professional life as strong candidates for the media sector thanks to their production in the digital environment. Students who wish to pursue an academic career can develop their competencies by conducting research and writing an article within the scope of the New Media Project.

LABORATORIES

The MAC and PC laboratories, studio and technical equipment on our campus are available to our students throughout all their production and project processes.

MISSION OF THE DEPARTMENT OF NEW MEDIA

In addition to equipping its students with the fundamental knowledge and skills of the field, BAU New Media aims to enable them to use their creativity and imagination and to educate innovative, versatile and competent professionals who can think critically in a rapidly transforming world.

OBJECTIVES OF THE DEPARTMENT OF NEW MEDIA

1. To educate individuals specialized in new media, communication and technology.

2. To ensure that students become well-equipped communication experts by simultaneously supporting education grounded in theoretical knowledge and practice with various internships and programs.

3. To bring to the sector media professionals who grasp the importance of democracy, ethical values and human rights as a requirement of living in the information and communication society.

4. To ensure that students become competent communication professionals who closely follow technological developments within universal ethical journalism standards and contribute to society by using their creativity and strengths.

NEW MEDIA PROGRAM OUTCOMES

1. To be able to interpret and discuss, with a critical approach, the theories and concepts that form the foundation of new media, journalism and communication by blending the classical texts of the social sciences with current developments.

2. To have basic written, oral and visual knowledge of the technical equipment and software used in news and content production processes in new media, and the ability to use them effectively at a professional level.

3. To acquire knowledge of the institutional actors operating in the fields of new media, journalism and communication and of these sectors in general, and to interpret their functioning with a critical approach.

4. To be able to grasp the responses of readers, listeners, viewers and users to the changing roles of media environments, to create and disseminate original content suited to these responses, and to make predictions about future trends.

5. To be able to address the basic theories, concepts and ideas of disciplines neighboring new media and journalism with a critical approach. 6. To be able to grasp the relationships between global technological changes in the field of communication and their effects on local actors.

7. To develop the skills to collect, analyze and disseminate the data needed to produce content using scientific methods.

8. To develop the knowledge, skills and competencies acquired throughout life in line with social goals and with legal and ethical responsibility, and to use them in a way that can generate social benefit.

9. To be able to carry out joint work with colleagues at national and international levels in the fields of new media, journalism and communication.

10. To develop the ability to produce works in various formats of a quality suitable for publication in respected national and international media outlets.

ADVANTAGES OF BEING A BAHÇEŞEHİR STUDENT

I. Our University is in a highly accessible location and has a very strong academic staff with faculty members recognized throughout Türkiye.

II. Bahçeşehir University is the only university in Türkiye with officially registered universities and campuses abroad. At present, our sister universities, BAU Germany and BAU USA, are located in Berlin and Washington, D.C., respectively. Both universities have campuses and facilities in these cities. In addition, there is an English language school in Washington. A student admitted to Bahçeşehir University may, if they wish, spend the preparatory period in Washington and complete the first and second years in Türkiye. The programs of Bahçeşehir Istanbul and its sister universities are fully compatible with each other. With this structure, BAU is the only university that offers global students the opportunity to complete their education not only in Türkiye but also in two of the world's most important centers, the EU and the United States. Bahçeşehir University is working to expand this system to other countries, especially Hong Kong, in the near future. In addition, Bahçeşehir University has student exchange agreements with more than 50 universities around the world, and our students may also benefit from the Erasmus program if they wish.

III. Bahçeşehir University is the first university in Türkiye to truly implement university–communication sector collaboration. This collaboration is carried out within the framework of the COOP, Joint Education Model and Certificate of Expertise programs.

CAREER OPPORTUNITIES

Our graduates can find employment as writers, editors, content producers and content managers at online news sites, digital magazines, newspapers, content agencies, digital media agencies and social media platforms. Bahçeşehir University offers our students the following advantages in finding employment in the future:

1. The opportunity to work with leading institutions and organizations in the new media sector while continuing their university education, within the scope of the COOP program and the Joint Education Model

2. International experience abroad; the opportunity to complete part of their education at Erasmus partner schools and at our BAU Berlin and BAU USA centers

3. Building a portfolio through production-based courses that accompany theoretical knowledge

BAU New Media students can publish the content they produce during their education in the Faculty's digital student newspaper,Yeni Sayfa Online’.

 

NEW MEDIA RANKING AND BASE SCORE

The 2022New Media rankingsand base scores have been announced. The 2022 TYT AYT (YKS) Base Scores and Success Rankings are the university placement scores and rankings for 2020. You can make your preferences by comparing your 2022 score and ranking.