We Met with 4th Grade Students at Lütfi Banat Primary School as Part of Domestic Goods Week.

Domestic production, conscious consumption, and brand awareness are among the most valuable assets that can be passed on to future generations.

As in previous years, we met with 4th grade students at Lütfi Banat Primary School within the scope of Domestic Goods Week. Together with the valuable young members of our BIC team—Arda, Harun, Muhsina, and Ömer—we delivered an interactive training session in four different classrooms focusing on domestic goods awareness, conscious consumption, and the concept of branding.

Following a shopping simulation, students were asked to design a fictional chocolate brand produced using Turkish hazelnuts. We believe that experiential educational activities introduced at an early age play a crucial role in helping children establish a meaningful connection between production, value, and branding.

We would like to thank the administration and teachers of Lütfi Banat Primary School for their kind hospitality.