ISS Turkey CEO Cavit Habib at the COOP "Branded Course"

BAU CO-OP "Branded Courses" continue.

The COP4223 ISS "Hightech Application at Living Space Management" course was held this week at the ISS Headquarters. The course, which began with a presentation by ISS Turkey CEO Cavit Habib, continued with student project presentations.

WHAT IS A BRANDED COURSE?

One of the most original innovations the CO-OP Education Model has brought to the higher education system in Türkiye is the concept of the "Branded Course". Branded courses are courses that companies open at Bahçeşehir University under their own brand in order to train qualified human resources in their own fields, products, services and applications.

Companies prepare the content of these practice-oriented courses according to their sectoral needs. These courses are taught by industry representatives together with faculty members. Students take branded courses as electives and earn credits. Since branded courses require a background in the field, they are opened with a COP code only under the relevant department or departments and can only be selected by third- and fourth-year students of those departments.

These courses also include courses that focus on students' personal development and the practice of professional life. Personal development courses, which students from all departments can select and which are repeated every semester, are designed to boost students' self-confidence, improve their interpersonal relationships and communication skills, and guide them on how to use knowledge. In addition, through branded courses, students have the opportunity to follow sectoral trends and innovations, and companies gain the opportunity to collaborate with the academic world.