The "From Council to Campus: Brand 101 Training Program" was successfully completed on May 10-11.

Led by the esteemed Chairman of the Brand Council, Bülent Fidan, and key experts from various fields, including Brand Council members Necdet Kara (MARKAPALA), Gonca Yıldırım, Zekiye Dilek Özman, Sinem İnce, Haydar Özkömürcü, Elif Yolbulan Okan, Serhan OK, and Dr. Ayşe Aslı Bozdağ, the program covered essential concepts in the world of branding.
With a high level of engagement from participants, the program provided rich insights and knowledge. The sessions spanned a wide range of topics, from digital marketing and crisis communication to reputation management, integrated marketing communications, AI, and current trends, with experts sharing their experiences and insights.