Our Dean of Faculty, Prof. Hümeyra Adıgüzel, participated in the AACSB Middle East and North Africa Conference, held in Dubai on January 15–16, 2025.
As part of the session titled "Lightning Talks: Strategies for Optimizing Business School-Industry Alignment," Prof. Adıgüzel presented the "Company Integrated Learning Model", highlighting how Branded Courses can foster mutually beneficial partnerships between business schools and industry.
Her insights contributed to a broader discussion on enhancing collaboration between academia and the business world, emphasizing innovative approaches to bridging the gap between education and industry needs.