CALL FOR PAPERS FOR
7th INTERNATIONAL STUDENT CONFERENCE ON
"Ethics, Social Responsibility, and Sustainability in Marketing"
Dear Master and PhD Sudents,
"Ethics, Social Responsibility, and Sustainability in Marketing"
and recommended titles…
ETHICS
Ethics in marketing
Ethical consumerism
Ethical matters in promotion
Ethical matters in pricing
Ethics education in marketing
Case studies in ethical matters
Business ethics
International marketing ethics
Ethics in targeting children
Ethics of non for profit organizations and accountability
Ethics and CSR cross fertilization in hybrid organizations (public-private, for profit-not for profit, global-local organizations)
SOCIAL RESPONSIBILITY ( and CSR)
Socially responsible consumption
Green marketing
Environmental marketing
Socially responsible buying behavior
Profiling socially responsible consumers
Influence of being socially responsible over stakeholders
Determining CSR strategy and role of marketers
Corporate social responsiveness
Corporate citizenship
Ecological behavior of consumers
Segmenting the socially responsible consumers
CSR for competitive advantage
Consumer responsiveness towards CSR activities
Marketers attitude towards CSR projects
Employee attitude towards CSR projects
CSR education for marketing students
CSR and women in business World
CSR in non-governmantal organisations and small/medium enterprises
Measuring success of CSR
Alligning CSR with brand and reputation
Insights into the correlation between CSR and Brands strength
CSR and consumer sceptisizm
The Internet and CSR
CSR and social media
CSR and corporate reputation
Communicating CSR in the digital age
Online CSR initiatives/strategies
Social responsibility, ethics and accountability in the digital society
SUSTAINABILITY
Corporate Sustainability
Relationship between sustainability and marketing
Relating issues of sustainability to marketing communications
Technology and sustainability
Business Risks and Sustainability
Sustainable Development in NGOs
The importance of women in sustainable business development
And other issues on conference titles….
PUBLICATION OPPORTUNITIES FOR STUDENTS;
Presentations in Student Conference will be published in an abstract with ISBN. If you want to your presentation be published in conference prooceding please send your study appropriate to following format. Please click to see format