Proceedings book announcement – ​​Prof. Dr. Ahu Ergen

The paper titled “Reborn Products: From Plastic or Recycled Plastic?”, authored by Prof. Dr. Ahu Ergen, was published in the 27th Marketing Congress Proceedings Book.

The link to the proceedings book is below:

http://www.pazarlama.org.tr/ppadpk-2024/uploads/files/27.%20Pazarlama%20Kongresi%20Bildiri%20Kitabı%283%29.pdf